Anheuser Busch accuses MillerCoors of stealing recipe
Source Canadian Manufacturing
Anheuser-Busch is suing MillerCoors over its confidential recipes for Bud Light and Michelob Ultra.
In a heavily redacted court filing Thursday, Anheuser-Busch claims
MillerCoors illegally obtained the recipes through one of its employees,
who used to work for Anheuser-Busch.
Anheuser-Busch says MillerCoors wanted the recipes because it was
planning to retaliate for Anheuser-Bush's Super Bowl ads, which chided
MillerCoors for brewing beer using corn syrup.
Anheuser-Busch seeks damages from MillerCoors.
The filing was the latest in a legal fight that began in March.
MillerCoors sued Anheuser-Busch over the corn syrup ad campaign, which
it says is false and misleading.
Last month, a federal judge in Milwaukee ruled in MillerCoors' favour
and ordered Anheuser-Busch to stop using packaging that implies rival
contain corn syrup. Anheuser-Busch is appealing that ruling.
"Anheuser Busch has lost three major federal rulings in this case and
now they are simply trying to distract from the basic fact that they
intentionally misled American consumers," MillerCoors spokesman Adam
Collins said of Anheuser-Busch's claims.